Journal Post by Austin (11/17/11)

The Value of Great Content (Content is King!)

-Great Content is both an essential and long-lasting investment in the world of SEO.

-It is basically the foundation of an effective “Internet Marketing Campaign”.

-Great Content gives the author/website a significant amount of credibility, which is of utmost importance. (Author/Website must site sources to secure credibility.)

-Great Content requires real effort. Because of this, readers will know that the author really cares and understands what he’s talking about.

-The content must be actionable, meaning that the readers must be able to apply what they have learned.

-Great Content compels its readers to share. Because the content is informative and credible, people will naturally want to share your work with their friends.

 

RESULT: Great Content = Easier Marketing

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