As businesses continue to populate the online landscape, having an SEO-friendly website is becoming a crucial part for their online struggle for supremacy. It is important for business owners and webmasters to know that they cannot dominate the online industry if their websites are not optimized for search engines. This fact only necessitates the need for SEO services providers. However, it is imperative for you, a person that seeks SEO services, to know how to determine the proper pricing for your SEO.
Getting your money’s worth is a big risk you have to take when you are going to hire an SEO specialist or agency in the Philippines. The stakes that your risk entails only increases if you do not have any prior knowledge on how people conduct SEO. The only possibility that you will get your money’s worth is when you hire a competent SEO agency or specialist in the Philippines.
Arguably, the Philippines is one of the best countries you can get your SEO services from because of one simple fact: we have a great handle of the English language – in written and verbal form. Of course, English is best spoken by those who have grown up to deem it as their mother tongue, but here in the Philippines, English is just a second language, and we speak it well – better than other people that claim English as their first language.
You might wonder what speaking in English means in the SEO industry. Well, it is pretty simple, having a good handle of the language directly relates to the quality of the content that we are able to produce is top-notch; if you did not know, content is one of the most important aspects of SEO.
The Philippine SEO scene has been known as a source of bad SEO; which is hard to deny because there are actually SEO services providers here that are unethical, to say the least. However, the Philippines also has quite a few rare gems in which only produce the best SEO services through the use of fair and just means.
Here in SEO Hacker, we provide top quality SEO services to premier companies locally, and abroad. We are proud to say that even if there are numerous SEO specialists and agencies in the country, we are one of the best. Similarly, our techniques and strategies are honest, and are in accordance to the guidelines set by search engines. We never use black hat techniques; we only make use of white hat SEO.
We assure you that all our prices are arguably one of the most affordable in the industry, while still ensuring that every service we provide are done by the best specialists. However, even if we do say that, people that are ignorant of what we do still have doubts regarding the prices that we – or even all SEO agencies and specialists ask for. Hence, here’s how you will know if you are really getting your money’s worth when you hire an SEO agency in the Philippines:
Each SEO company has their own pricing model – this is not only for the leading countries, but also for the rest of the world – which can affect a potential client’s decision on whether they should hire a company or not. Here in SEO Hacker, we base our models by international standards because we bring only provide our clients with world class service.
If you want to determine your money’s worth in terms of SEO, you should first study the different price models of SEO companies. Also, by making yourself knowledgeable, you will also be able to know which of the price models are the best for you and your business. Typically, there are five pricing models that SEO companies in the Philippines use, they are as follows:
This common pricing model requires you to pay by the hour for an SEO agency’s services or information. This model entails that whatever you have negotiated before any services or information was conducted should be completed, and you can compute the price you are going to pay depending on how many hours were consumed to finish the agreed service. While this model may sound like it’s purely beneficial, you have to know that it also has its drawbacks. Here’s a simple contrast of its effects:
This can be considered a contractual relationship, however, the pricing for this model is based on the project that the SEO agency will undertake. For instance, a car repair shop wants the SEO agency or specialist to boost their social media presence, then the SEO agency and the repair shop will talk about the pricing of boosting their social media presence. This is also one of the most popular pricing models for SEO agencies in the Philippines because they make the most out of their efforts. Here’s a contrast of its effects:
For this model, you will pay a lump sum in exchange for a set of services. This is the most common model for SEO companies in the Philippines because this provides the greatest Return on Investment (ROI). The most common services that are included in a monthly pricing model is a detailed analytics report, on-site improvements, link building, keyword research, content management, and web development services. This model also favors long-term partnerships because the months that SEO agencies in the Philippines spend on a client is to prove that they can deliver results, and can be a trusted SEO services provider. Here’s a contrast of its effects:
This type of model can be located in numerous SEO agencies in the Philippines. They have contracts that are included with a set of services that they will provide you, and the price that you will be paying cannot be changed. The most typical example of this is an SEO website audit contract that will give your site’s performance, the areas that need improvement, and the areas that are doing well. This is much like the monthly based model, however, the main difference that they have is that contractual services only have a set of services that they will provide you; while the monthly based model usually provides the complete set already. The contrast of its effects is basically the same with the monthly based model.
One of the newest pricing models in the market, pay for performance is the most optimal one for small businesses. Why? Because you only get to pay for the results that you get. This means that you will have peace of mind in terms of finances, and the results that you get. While this price model might remove the risk for the customers, it somehow puts all the pressure on the SEO agency to produce the best possible result. Here’s a contrast of its effects:
The average for hourly services is $100 – $300 per hour. This is applicable for individual SEO specialists and SEO agencies.
The average for monthly payment pricing models is between $750 - $5000. The price is actually dependent on the size of the business that avails of their service, and the extent of the service that the company avails. Most businesses pay $2,500 - $5000 because they want to avail of the complete set of services that an SEO agency provides.
Since there are a variety of projects and their respective timeframes, there is a wide range of project-based models. It averages from $1,000 to $30,000. It is basically up to you on which projects you want the agency to undertake. So, at the end of the day, the price that you have to pay for is up to your decision.
The average price for contractual services is: for copywriting it’s $0.15 to $0.50 per word, for site content audit, it’s $500 to $7,500 that depends on the size of your website; and for social media setup, it’s $500 to $3,000 that depends on the efforts that the agency has to make.
Pay for Performance
The information for the rate of pay for performance pricing models are still insufficient, but it is also close to the prices of hourly services and monthly payment models.
SEO is something that most websites desperately need, however you still have to be smart when you hire an SEO agency or specialist in the Philippines. The Philippines is a gold mine for SEO because we are both English proficient and internet savvy. Consequently, you will never know if the right SEO agency for you is located here. At any rate, the most important thing to remember is that you have to be knowledgeable in order to get your money’s worth. You will avoid being overcharged, wasting money, and having mediocre results. There are a number of pricing models, which is why we have compiled it for you.
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