Category: Case Studies

Seeing rankings go from NOT IN TOP 100 to the first page of Google is what we live for as SEO specialists. Thank you rank tracking software!

But a few days go by and you noticed that your website’s organic traffic is still low and it got you thinking – “my website is ranking on the first page of Google but, why am I not gaining any clicks and visitors to my website?”

Only to find out that your website is not even on the first page!

WHAT?! (As we all know, no one checks the second page of search results) This is because some search queries on Google will result in showing only 9 or even worse, only 7 search results.

Wait, you didn’t know that?

Yes, this has been happening since April 2012 and you may not be aware of this up to today. Because in the past, it wouldn’t happen so often but now search results pages are using this as the staple. 7 – 9 results are far more common today than ever before.

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Going digital is inevitable. Businesses that used to be purely brick-and-mortar are now migrating online and payments are moving from purely cash to digital. This is expected as the pandemic has pushed customers to utilize online shopping more than ever due to health and safety concerns and convenience. To dominate this landscape, you need to understand the state of SEO 2022.

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“We’re doing a revamp of the website, Sean.”

That’s what my client said late last year before the disaster.

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Everybody loves data. That much we know. Take the Moz top 10 for example – they always make it a point to put at least around 2 data driven entries in their top 10 list every month. It’s actually what makes the Moz top 10 so interesting – there’s always that data driven case study to chew on. This entry is a study on how data driven entries perform as powerful linkbaits.

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