Category: Technical SEO

SEO Meta Tags: The Ultimate Guide

SEO Meta Tags are lines of text found in a website’s source code. These pieces of text describe what a page is about to both Google and searchers. While it cannot be found on the page itself, it does its job very well behind the scenes. If executed right, these little pieces of text can help improve your rankings as well as your site’s Click-Through Rate (CTR).


How to Choose the Perfect Top Level Domain

A top-level domain or much better known as TLD is usually the last part of a website’s address. For most websites, their TLD would be .com, .net, or .org – the most common ones. But when we use ccTLDs or country code top-level domains, it changes to, or just .ph, .kr, .au, etc. You have a variety of choices as a webmaster for your website’s TLD. Unlike the second level domain where 

Your second-level domain or SLD – the domain name or phrase before the TLD – is the easy part since you can use your brand name for it. But deciding between the hundreds of TLDs you can use can be time-consuming. So, how do you choose the perfect TLD for your website?


How to do SEO for E-commerce Websites

If you own an e-commerce website or doing SEO for one, let me tell you, it will give you a lot of headaches. Doing SEO for e-commerce websites takes a lot of time and effort because of the size of these websites. E-commerce SEO puts a heavy emphasis on technical and on-page SEO. If your website has hundreds or thousands of pages, the first thing that you have to remember is that each page presents an opportunity for SEO optimization.


Google Adds Video Reports in Search Console

Videos are rapidly changing the way people search. The thing is, it’s not just about YouTube anymore. Google recently added a new report in Search Console for Video content that allows webmasters to see how their own videos perform on search results and errors in their structured data markup.


The Complete Guide to Robots.txt and Noindex Meta Tag

How do I use Robots.txt and the noindex meta tag?

Quick Answer: To create a Robots.txt file, you can use any text editor (such as Notepad). Make sure to save the file with UTF-8 encoding during the save file dialog. This file must also be named “robots.txt,” and your site can only have one such file. This file must also be located at the root of the website host you’re applying it to. To use a noindex tag for pages that you do not want to be included in search results, add “<meta name=”robots” content=”noindex”>” to the <head> section. Or, you can add the noindex tag using a X-Robots-Tag in the HTTP header: “X-Robots-Tag: noindex”.


The Easiest Way of Adding Aggregate Rating Schema using Coding

What is the easiest way to add an aggregate rating schema?

Quick Answer: Adding an aggregate rating schema markup enables Google to feature your review ratings. There are three ways to add this to your site: microdata, RDFa, and JSON-LD, with the last being the simplest and Google-recommended option for you (and can be done so manually). When adding this schema type, make sure to add a reviews page on your site, utilize a 5-point scale, and mark up all your pages gradually. And remember: don’t place your ratings on your homepage.


How to Ace Your Technical SEO (Infographic)

You must have heard a thousand times that ‘content is king’, and so, ever since you started thinking seriously about SEO, you have been focusing on content. It doesn’t take a hundred pieces of content for you to realize that there is something missing in this ubiquitous mantra. Yes, great content is the key to attracting powerful backlinks and having your off-page SEO strategy in place. However, the importance of technical SEO shouldn’t be overlooked.


How Subdomains and Subfolders Affect SEO

“Yeah, so which is better, a subdomain or subfolder when it comes to SEO?” This is perhaps one of the frequently asked questions by clients who have an in-house IT team. I don’t blame them. Sometimes even SEO specialists ask me this question when I bump into them.