Category: SEO School

6 Wrong Linkbuilding Mindsets

Linkbuilding is one of the vital building blocks of your entire company’s SEO. It is also one of the most tedious and risky tasks involved in SEO. There are certain linkbuilding mindsets that hinder us SEO practitioners and here are six of ’em.

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Kinds of Keywords: Related Vertical Keywords

Having tackled local search through discussing Geo Targeting Keywords, we now move on to one of my most favorite kind of keyword. Related vertical keywords has to do with your creativity and your ability to adopt a searcher’s and marketer’s story-telling mindset.

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Kinds of Keywords: Geo Targeting Keywords

Now that we’ve covered the oh-so-important Product defining keywords, it’s just about time to discuss about Geo targeting keywords. These are the keywords that are slowly becoming more popular and more important as localized search is growing stronger.

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Kinds of Keywords: Product Defining Keywords

Talking about Customer defining keywords in the previous lesson, let’s now move on to product defining keywords. What are product defining keywords and why are they important?

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Kinds of Keywords: Customer Defining Keywords

Now that we’ve covered up Market defining keywords, let’s move on to the next most-used keywords which are the Customer defining keywords. If your business is customer-centered, these keywords should be your main target. Choosing the right keywords is all about getting in your customer’s head. What can your type of customer possibly search for?

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Kinds of Keywords: Market Defining Keywords

Without the right keywords, your SEO Marketing Campaign will go the wrong way. This guide to the kinds of keywords you can optimize is aimed to help you determine which keywords you need to include in your SEO marketing campaign to set your SEO plans in the right direction. For the first of this per-lesson tutorial, I’d be tackling Market Defining Keywords.

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Keyword Research and Optimization Guide: Introduction

The cornerstone of your entire SEO campaign would be your keywords. Without the right keywords, you’re going on the wrong direction. Without the right keywords, everything you’re doing is a waste. Your keywords will be what you’re going to build on.

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Link Building Strategies: Why not Link Exchange?

I’m sure you’ve heard this before – link exchange. Ever had an email asking you to exchange links with them – Giving you the “You scratch my back, I scratch yours” kind of a deal?

Just make sure you don’t do more scratching than they’re giving you.

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Using Meta Tags for SEO

Meta Tags have been around ever since I can remember. They have been an integral part of search engine information and have been used as a powerful way of manipulating search engine rankings back in the days.

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Link Building Strategies: Artificial Link Building

Now that we’ve covered up Organic Link Building, let’s move on to it’s not-so-evil counterpart which is Artificial Link Building or what some others call Automated Link Building.

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