Tag Archives: amp seo

AMP Best Practices for SEO

AMP Best Practices for SEO_Cover Photo

AMP, or Accelerated Mobile Pages, is one of the most popular tactics used for mobile SEO and mobile website development. This tactic is primarily focused on improving your mobile website’s user experience. It essentially assists users to access pages/content faster and easier.

Although using this tactic is meant to be simple enough, there will always be some challenges that we experience when we’re doing it. This is especially true if we consider SEO and how AMP affects it. Most webmasters and SEOs know how to implement AMP, but not a lot of us know how to PROPERLY implement it to the point that it does not negatively affect any other aspect of our websites. So, how do we properly implement AMP on our website?

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How Accelerated Mobile Pages (AMP) Affects SEO – Why it’s Important and How to Implement it

accelerated mobile pages

Accelerated Mobile Pages (AMP) has been out for a few years now and it has become an integral part of SEO. When AMP was first launched back in 2015, there were speculations that it has two benefits for SEO. One is it will have a “Fast” label designation on search engine results pages, and the other is that it will be a ranking factor.  AMP was huge for SEOs back then however, its impact to SEO was yet to be seen.

Five years later since it was released, AMP is arguably more important than ever.

It is now a known fact that AMP is not a direct ranking factor in itself and having AMP pages on your website won’t necessarily increase it’s rankings immediately. But, Google now gives higher importance on website speed and mobile-friendliness with their switch to mobile-first indexing and the introduction of Core Web Vitals which makes AMP an indirect ranking factor.

I’ll take you through what AMP is and how you can use it to benefit your site’s mobile visitors.

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