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January 25, 2023, the day that Yandex—Russia’s search engine—was hacked.
Its complete source code was leaked online. And, it may not be the first time we’ve seen hacking happen in this industry, but it is one of the most intriguing, groundbreaking events in years.
But Yandex isn’t Google, so why should we care? Here’s why we do: these two search engines are very similar in how they process technical elements of a website, and this leak just showed us the 1,922 ranking factors Yandex uses in its algorithm.
Simply put, this information is something that we can use to our advantage to get more traffic from Google.
