Tracking your local SEO and SEM is highly important for your SEO and link building strategies. Being able to track these would help determine what strategy works and what does not, which can help you assess and look for other strategies that can be used. While most businesses and companies focus on increasing their internet traffic by using analytics trackers, it does not mean that you are getting the right results that you would want. Traffic can only get you so far, and what you would really need are tangible results that would benefit you.

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