Tag Archives: seo strategy

5 Easy Ways to Building a Solid SEO Content Strategy

5 Easy Ways to Building a Solid SEO Content Strategy

You are stuck in a maze and you’ve tried every possible turn but there is no way out.

This is what our brains feel like sometimes and if you haven’t tried banging your head against the keyboard out of frustration with your content strategy, you have no business reading this.

Yes, even I have those days when getting the mix of SEO and the client’s technical writing desires in your content strategy seems like an unsolvable puzzle.

So here are 5 things to keep close when planning your content strategy so you don’t ever have to damage your keyboard again. You will rank and you will also provide the best possible content to your client and your readers – win, win and win.

CONTINUE READING

How to Use Keyword Mapping for SEO

Using Keyword Stemming to Enhance your Organic Traffic

Every SEO strategy has one foundational thing in common – keywords. It’s almost always the starting point of our strategies since we use them as the starting point of our strategies where we apply the keywords in almost every part of the strategy. There are a lot of technicalities when it comes to keywords, but we often forget how the keyword or topic holds massive opportunities that can streamline our processes to reach our goals faster and with less effort. So, how does Keyword Mapping give us more opportunities compared to the traditional use of keywords in SEO?

CONTINUE READING

A Guide to Creating an SEO Strategy for Website Revamps and Migrations

A-Guide-to-Creating-an-SEO-Strategy-for-Website-Revamps-and-Migrations

Most SEO Horror stories come from one thing – Site revamps and migrations. A client’s failure to inform their SEO provider regarding their site revamp or migration often leads to disastrous SEO results. But there are instances wherein an SEO provider doesn’t fully grasp the tasks needed to be done when migration or revamp is in order. That’s why I made this guide to remind fellow webmasters and SEOs on the important tasks that need to be done when their sites are revamped or migrated.

CONTINUE READING

Pain Point SEO: Converting Traffic to Leads

Cover Photo Pain Point SEO - Converting Traffic to Leads

Revisit your current keyword strategy and take a look at Pain Point SEO. It is the act of finding customer problems and addressing them through bankable content. At the heart of it all, SEO is all about providing answers for people. However, there are those who make the mistake of thinking that SEO is a popularity contest, banking only on traffic and keyword volume for their research.

CONTINUE READING

Voice Search in 2019: Optimizing Your Content

Voice Search in 2019: Optimizing Your Content

As the SEO industry continues to diversify, the future of search will lead to the rise mobile, visual, and voice as primary platforms for search queries. Along with more opportunities to rank, there are also new challenges when it comes to optimizing your content and keywords.

CONTINUE READING

Using Log File Analysis to Optimize Your SEO Strategy

 

Using Log File Analysis to Optimize Your SEO Strategy

The challenge for webmasters everywhere is to accurately know what GoogleBot is doing on your website. GoogleBot’s primary job whenever they enter a website is to crawl a specific number of pages set by the website’s crawl budget. After crawling, they save the pages they crawled to Google’s database.

CONTINUE READING

How Gamification Can Step Up Your Digital Marketing Game

How Gamification Can Step Up Your Digital Marketing Game

Once upon a time, digital media related to gaming was initially thought of as just a niche, a temporary fad that will fade over the years. Fast forward to today, and gaming is now one of the most profitable forms of media worldwide, with millions of dedicated players contributing to the millions earned each passing day.

CONTINUE READING

Augmented Reality and Local SEO: Looking Into The Future

Augmented Reality and Local SEO

Mobile technology has come a long way over the past decade, with smartphone and tablet technology experiencing rapid development. Today, mobile phones are not only devices that are used only for calling and texting, as they have become versatile devices that can perform a variety of functions such as gaming, mobile browsing, music and video playback, and even augmented reality.

CONTINUE READING

Time-saving SEO Practices You Should Try

Time-saving SEO Practices You Should Try

SEO is one of the world’s fastest growing industries over the past few years. With a growing amount of companies looking to improve their presence and branding, it is best to look for the best and most effective SEO strategies and techniques that would help save your time.

CONTINUE READING